<\/p>\n
On a celebratory evening, the Mato Grosso Soybean and Corn Producers Association (Aprosoja MT) awarded the 20 winners of the third edition of the Aprosoja MT Journalism Prize, themed "The Impact of Sustainable Agriculture on Urban Life." In 2025, more than 120 works were submitted in the categories: Video Report, Text Report, Audio Report, Photojournalism, and University Journalism, in addition to the Regional Highlights for the North, South, East, West, and Cuiab\u00e1 Lowlands.<\/p>\n
The event took place on Tuesday evening (November 18th), bringing together all the finalists for the awards ceremony and celebration of the work that values Mato Grosso's agriculture. For the president of Aprosoja MT, Lucas Costa Beber, the event is fundamental to bringing communicators closer to the sector.<\/p>\n
"Concluding today the third Aprosoja Mato Grosso journalism award, and with great satisfaction we close another event that is always an opportunity to be close to the press, a sector so important to our country that helps to give direction, that informs and, above all, also helps to spread our sector," highlighted the president.<\/p>\n
In the Video Reporting category, the winner was Pedro Silvestre Dias, from Canal Rural Mato Grosso, with the report "Brazil is a leader in the recycling of agricultural pesticide packaging," showing how the sector promotes good sustainability practices in the disposal of materials.<\/p>\n
"The blood of agriculture runs in our veins, and we defend agriculture with great affection. It runs in our veins with passion. This here is more than a trophy for us; this is a testament to what we do with so much love and care," said Pedro.<\/p>\n
In the Text Reporting category, first place went to Pollyana Ara\u00fajo Souza Almeida, from the Portal Primeira P\u00e1gina, with the article \u201cTrust Code: Traceability Connects\u201d.<\/p>\n
\u201cIt\u2019s an indescribable feeling, I\u2019m very happy for the recognition, for the work I do. I\u2019ve been working in journalism for almost 20 years and today I\u2019m being awarded here. I\u2019m very happy for the recognition from Aprosoja MT, congratulations on the initiative, for valuing good journalism, thank you!\u201d, commented Pollyana.<\/p>\n
In addition to awarding the winning journalists, the evening also marked the traditional gathering with the press, bringing the organization closer to these professionals and boosting the partnership between the productive sector and the media.<\/p>\n
The works registered in the 2025 edition underwent a rigorous evaluation by the Institutional Judges, namely: the vice-president of the western region of Aprosoja MT, Gilson Antunes de Melo, and...
\nVice-President for the South, Laura Battisti Nardes, the coordinating delegate of the Campo Novo do Parecis Nucleus, Clarete Brolio Rezende, the coordinating delegate of the Sapezal Nucleus, Marlise Marafon, and the coordinating delegate of the Lucas do Rio Verde Nucleus, Taisa Botton.<\/p>\n
\u201cOne of the goals of our board is to communicate with the general public and the journalism that covers this aspect. We were very excited about what was shown, because it conveys the producer's feelings, it brings all the ideas that the producer wants to pass on to society in their daily life, what they do in the fields, which the reporter and the press can then take to the general public,\u201d Gilson emphasized.<\/p>\n
Furthermore, the works were also evaluated by a Technical Committee, formed by the head of journalism of the Noticias Agr\u00edcolas portal, Aleksander Horta, the presenter and text editor of Agromais TV, Simone Garcia, and the photographer of the Confederation of Agriculture and Livestock of Brazil (CNA), Wenderson Ara\u00fajo.<\/p>\n
\u201cThere was a lot of good stuff, and the winner had to do something really different, had to bring a mix of knowledge, technique, and understanding of agriculture, but the team delivered. It was very interesting to give perspective, especially from the urban journalist who writes about agriculture and is beginning to understand this connection, this importance of the rural-urban connection,\u201d commented Aleksander.<\/p>\n
Together they evaluated the works with scores from 1 to 5, considering all the criteria defined by the regulations, such as journalistic relevance, narrative quality, visual impact, public benefit, use of information sources, and originality.<\/p>\n
The 1st, 2nd, and 3rd place winners in each category received R$20,000, R$15,000, and R$5,000 respectively, with the exception of the winners in the University Journalism category, where the podium received awards of R$15,000, R$10,000, and R$5,000. The winners of the Regional Highlights awards each received R$7,000.<\/p>\n
COMPLETE LIST OF WINNERS<\/strong><\/p>\n Video Report: 2nd \u2013 Bianca Cristina Rodrigues 3rd \u2013 Olmir Cividini Text Report: 2nd \u2013 Kethlyn Moraes Cordeiro 3rd \u2013 Kessillen Lopes da Silva Audio Report: 2nd \u2013 Simone Souza Guedes Quirino Cardoso 3rd \u2013 Wiasmyne Rodrigues de Oliveira Photojournalism: 2nd \u2013 Francisco Carlos Lima de Oliveira 3rd \u2013 Evandro Marcelo de Souza University Journalism: 2nd \u2013 Haillyn Heiviny Mendes de Barros 3rd \u2013 Abder Rah Man Khan Jean Baptiste REGIONAL HIGHLIGHTS<\/strong><\/p>\n North: South: East: West: Cuiab\u00e1 Lowlands: APROSOJA AWARD 2026<\/strong><\/p>\n During the event, Lucas Costa Beber also announced the theme for the fourth edition of the Aprosoja MT Journalism Award, which in 2026 will be "Sustainable agriculture that transforms the city from the countryside." Registration will open on April 7th.<\/p>\n "And now, we're taking the opportunity to launch the 4th Aprosoja Journalism Award, which will take place in 2026. We'll have many new things coming, stay tuned!", concluded Lucas Costa Beber.<\/p>\n<\/p><\/div>\n
\n1st \u2013 Pedro Dias Silvestre
\nTitle: Brazil is a leader in recycling agricultural pesticide packaging.
\nRural Channel Mato Grosso<\/p>\n
\nTitle: From Field to Table: How Sustainable Soy Gains Prominence on the Plate and Helps the Lives of Those Who Need It Most
\nTV Centro Am\u00e9rica Sinop<\/p>\n
\nTitle: From the Field to the Skies: Mato Grosso Plant Invests in Sustainable Aviation Fuel
\nRural Channel Mato Grosso<\/p>\n
\n1st \u2013 Pollyana Ara\u00fajo Souza Almeida
\nTitle: Trust Code: Traceability Connects
\nFirst Page Portal<\/p>\n
\nTitle: Through reforestation and the restoration of springs, rural producers become guardians of Mato Grosso's water resources.
\nRD News Journal<\/p>\n
\nTitle: From field to table: monitoring reduces pesticide use and ensures sustainable production in Mato Grosso.
\nG1 Mato Grosso<\/p>\n
\n1st \u2013 Leandro de Almeida Agostini
\nTitle: Agriculture and School: The Disagreement in the Classroom
\nRadio Centro Am\u00e9rica FM<\/p>\n
\nTitle: Air quality and grain production go hand in hand in Mato Grosso
\nRadio Bom Jesus FM 92.07<\/p>\n
\nTitle: Guardians of the Earth \u2013 The Sustainable Future of Agriculture in Mato Grosso
\nRadio Centro Am\u00e9rica Easy<\/p>\n
\n1st \u2013 Leandro Veloso Balbino
\nTitle: Brazilian agriculture doesn't stop; it feeds, moves, and now it also helps us fly cleaner.
\nBalbino Agro Films<\/p>\n
\nTitle: Handicraft Industry: Rio dos Peixes Experiences a Prosperous Cycle Based on Corn
\nNewspaper A Gazeta<\/p>\n
\nTitle: Hands that generate prosperity
\nMarcelo Souza Photos<\/p>\n
\n1st \u2013 Raiane Florentino da Silva
\nTitle: No-till Farming: The Sustainable Revolution in the Field that Protects the Soil and the Climate
\nRecord News Sinop<\/p>\n
\nTitle: Mato Grosso leads biodiesel production and connects soy to the streets of Brazil.
\nFirst Page Portal<\/p>\n
\nTitle: Climate sensors, software, and machinery accelerate agricultural production and maintain sustainability in Mato Grosso.
\nG1 Mato Grosso<\/p>\n
\nCrislaine Molossi
\nTitle: Legal Reserve: the part of the farm that guarantees balance between countryside and city.
\nTV Centro Am\u00e9rica Sinop<\/p>\n
\nViviane Elisa Petroli
\nTitle: Education in agriculture connects sustainability in the countryside and urban quality of life.
\nRural Channel Mato Grosso<\/p>\n
\nLukas Barbosa Soares
\nTitle: Sustainable agriculture in Quer\u00eancia and its impact on urban life.
\nRadio Interativa FM 97.9<\/p>\n
\nElisangela Pereira de Oliveira
\nTitle: Sustainable agriculture planting the future: reforestation, women and innovation at Fazenda 4 de Agosto
\nIdeal Site MT<\/p>\n
\nGeovanna Albuquerque Torquato Cavalcante
\nTitle: Corn ethanol in Mato Grosso could boost aviation and put Brazil in a global leadership position in biofuels.
\nRD News Journal<\/p>\nTHE MM Cereais<\/strong> works with the best grains on the market in the Central West Region and also keeps you up to date with the latest news and analyses on agribusiness.
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